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Gregory Page Shines Shines Shines On The New Jazz Thing Monday September 3 2012
Blog Name: The New Jazz Thing with Vince OutlawAuthor: Vince Outlaw Posted on: September 3, 2012
Gregory Page's latest release "Shine, Shine, Shine" just received the 2012 San Diego Music Award Best Jazz Album and he's about to hit the road with several shows in San Diego in September and a trip down under to Australia for a tour in October. We'll chat about that and more on The New Jazz Thing with Vince Outlaw, Monday, September 3, 2012 6-8 PM PT!

Here's the video for the title track, "Shine, Shine, Shine". More links after split...

2012-09-03 Adds To The Jazz 88 Music Library
Blog Name: Jazz 88.3 Library Blog - New This WeekAuthor: Vince Outlaw Posted on: September 2, 2012

Among the gems being added this week include trombonist Steve Davis' latest, drummer Lewis Nash, and the always great Big Band sounds of The University of North Texas One O'clock Lab Band.

Here's a little taste of the New from Neil Cowley Trio to get you in the mood...


Complete list after the jump...

We Love Our Radio in San Diego
Blog Name: Riffs on RadioAuthor: Ann Bauer , Underwriting Account ManagerPosted on: August 29, 2012

I don't mean to give away professional secrets, but San Diego radio stations get together periodically to ascertain the "State of the Radio Business" in the market.  It's not like we're conspiring, or anything, but we just talk about Best Practices and stuff.  The organization has undertaken a formal study of the perception of the radio business, through the point of view of some large, local advertisers.

[SIDENOTE:  Of course, Jazz 88.3 does not carry advertising, but we do seek and enjoy the financial support of local businesses who appreciate the value of the service we provide. From that standpoint, the thoughts of the "advertising community" are important to us, too.  We are, after all, players.]

Anyway, without sounding like we're patting ourselves on the back, at least according to these advertisers, Radio, as a medium, is doing just fine, thankyouverymuch!  With the advent of mp3 players, streaming music services, and "Internet radio," the profession has struggled with the fear that radio, as we have all grown up, knowing it, is going the way of the newspaper.  Well, if these advertisers are any indication of the public' perception  at large, that's just not the case.  One advertiser said, "The listener relationship with radio is the strongest of any medium."  Another one said, “The connection with the listener differentiates it.” Finally, probably my favorite quote is, “Listeners are passionate about radio.”

Read full article at: We Love Our Radio in San Diego
2012-08-27 Adds To The Jazz 88 Music Library
Blog Name: Jazz 88.3 Library Blog - New This WeekAuthor: Vince Outlaw Posted on: August 24, 2012
Don't you love it that there are so many NEW and/or unfamilar names added each week to the Jazz 88 Music Library!? This week we've got NEW piano, clarinet, vocal, big band, progressive...alive and well, Jazz is! And we will be debuting these as we do each week on The New Jazz Thing with Vince Outlaw, Monday, August 27, 2012!

Here's a taste of the Rob Scheps Big Band doing one of the Ezra Weiss tunes LIVE...


The complete list of this week's new after the jump...

Luciana Souza The Book of Chet and Duos III TNJT Interview Monday August 27 2012
Blog Name: The New Jazz Thing with Vince OutlawAuthor: Vince Outlaw Posted on: August 24, 2012
Luciana Souza has two new discs coming out, "The Book of Chet" (added to Jazz 88 last week) and "Duos III" (follow-up to the first two Grammy-nominated discs in the series, being added to Jazz 88 soon), so we will be playing music from both and chatting LIVE with her on The New Jazz Thing, Monday August 27, 2012 6-8 PM PT (she will be on in Hour 2 of The New). Really excited to be chatting with her again!

Reviews, videos, and other interview prep after the jump...
What's in a Brand?
Blog Name: Riffs on RadioAuthor: Ann Bauer , Underwriting Account ManagerPosted on: August 22, 2012

Everywhere you hear, people are talking about "branding."  Advertising agencies have become "branding specialists."  Low-end celebs work very hard to create their own "brand," which is just another word for reputation.  Even nonprofits, like public radio stations, are paying attention to the presentation of their "brand."  Brands

John Burke, in his Nonprofit Branding blog, says, "Implementing a mission that benefits society is probably not enough. Your nonprofit must commit all employees, all volunteers, all directors and all actions to the branding process. Your brand is shaped incrementally and always – shaped by every interaction, shaped by the way your phone is answered, the way your office is maintained, and by the grammar in your emails."  

 So what about a logo?  Why all the fuss about logos? Why is a recognizable logo important to a retail product?  A well known logo is intended to re-create the feeling of the brand in the mind of the consumer.  When you see that pink and orange logo, you're supposed to smell coffee and taste sugary-sweet fried dough.  Wearing the Nike swoosh means you are a real athlete.  The design of the logo is neither here nor there, as long as the effect on the audience's brain is there.

Read full article at: What's in a Brand?
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