November, 2012

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Joe Marillo Interview on Offramp with T. Michael Crowell

Blog Name:Jazz 88.3 Blog

Blog Author:San Diego's Jazz 88.3

Posted on:November 19, 2012

Joe Marillo has been a force in the San Diego jazz scene since the mid-1970s when he began bringing top-name jazz musicians to Mission Beach's Catamaran Hotel. He's a fine tenor sax player in his own right and, as a teacher, Joe has helped many an aspiring jazz player learn the rudiments of the music. Now 80, Joe's brings a lot of things to the table, but his most important asset is the size of his heart. It's huge. Joe Marillo recently sat down with Offramp's host T. Michael Crowell to talk about his life in music.



Jaime Valle Jazz Quartet at Jazz Live Photos

Blog Name:Jazz Live

Blog Author:San Diego's Jazz 88.3

Posted on:November 15, 2012

Ron Dhanifu: A Lifetime of Radio Activity

Blog Name:Jazz 88.3 Blog

Blog Author:San Diego's Jazz 88.3

Posted on:November 15, 2012

Here's a recent article written by Robert Bush about Jazz 88.3 host Ron Dhanifu's life in radio that was originally published in the San Diego Troubador.  


It’s always been about the radio for me.
—Ron Dhanifu

“I feel like I was born to do this,” says Ron Dhanifu. Dhanifu mans the afternoon slot, from 1-4pm, on KSDS, the local jazz station. When he says he was born to be a disk jockey, he speaks from experience. He’s spent 40 years in radio, 30 of them (in two installments) at KSDS.

Jazz Live Photos of 2012

Blog Name:Jazz 88.3 Blog

Blog Author:San Diego's Jazz 88.3

Posted on:November 13, 2012

Here's some photos of the past Jazz Live performances for 2012. Lots more after the jump!



Read full article at: Jazz Live Photos of 2012

Red Bull - Marketing Genius??

Blog Name:Riffs on Radio

Blog Author:Deleted Contact

Posted on:November 8, 2012

So, am I the only one who didn't pay much attention to the stunt when the guy broke the sound barrier?  I guess 8 million people watched it live, but when I saw the story on the web, I thought, "Ho hum."  It's not that it wasn't a feat, and must have been incredibly frightening and cool at the same time, but I was hardly overwhelmed with excitement.  And, here's the kicker, I didn't even read the writing all over the guy's suit.  There.  I said it.  I didn't even notice it.  Sponosors' logos on sportswear have become ubiquitous.  Like graffiti, they make people's eyes glaze over.  

And yet, marketing people are all abuzz about the marketing genius of Red Bull Stratos further blurring the lines of differentiation between advertising, cause marketing and blatant self-promotion. 

Was this a brilliant was to sell more product?  Probably.  As a non-user of energy drinks in general, my loss is no big deal to them.  Besides, I'm hardly in the demo.  

But from another point of view, I can't think of much that would make me less likely to ever consider the purchase of a Red Bull can.  I find this stunt environmentally offensive.  The author of the post says, "The beauty of Red Bull Stratos is that it's not just a sensational stunt, but a business move that could translate into estimated sales of tens of millions of dollars, according to Ben Sturner, founder and CEO of Leverage Agency, a New York City-based sports, entertainment and media marketing company."  Ick. 

Read full article at: Red Bull - Marketing Genius??

Red Bull - Marketing Genius??

Blog Name:Riffs on Radio

Blog Author:Deleted Contact

Posted on:November 8, 2012

So, am I the only one who didn't pay much attention to the stunt when the guy broke the sound barrier?  I guess 8 million people watched it live, but when I saw the story on the web, I thought, "Ho hum."  It's not that it wasn't a feat, and must have been incredibly frightening and cool at the same time, but I was hardly overwhelmed with excitement.  And, here's the kicker, I didn't even read the writing all over the guy's suit.  There.  I said it.  I didn't even notice it.  Sponosors' logos on sportswear have become ubiquitous.  Like graffiti, they make people's eyes glaze over.  

And yet, marketing people are all abuzz about the marketing genius of Red Bull Stratos further blurring the lines of differentiation between advertising, cause marketing and blatant self-promotion. 

Was this a brilliant was to sell more product?  Probably.  As a non-user of energy drinks in general, my loss is no big deal to them.  Besides, I'm hardly in the demo.  

But from another point of view, I can't think of much that would make me less likely to ever consider the purchase of a Red Bull can.  I find this stunt environmentally offensive.  The author of the post says, "The beauty of Red Bull Stratos is that it's not just a sensational stunt, but a business move that could translate into estimated sales of tens of millions of dollars, according to Ben Sturner, founder and CEO of Leverage Agency, a New York City-based sports, entertainment and media marketing company."  Ick. 

The author goes on to brag about the excellence of the Red Bull Air Race.  Again, Ick.  Why?  

The Air Race is loud, intrusive and annoying.  And it wastes a ton of fossil fuel!  Sorry, I just can't get behind the "genius" of a company that pollutes the air all in the pursuit of tens of millions of dollars.  Yes, I think free enterprise is a good thing.  And no, I don't think that profit is inherently bad. I just think that being environmentally respectful is everyone's responsibility.  I also resent the subliminally intended advertising.  That's no good for anybody.